The Entrepreneurs Associates (tEA) conducted their “Uplifting Women Street Vendors” program for the women street vendors on January 23 at Tsithrongse Village Council Hall in Dhansiripar Block of Chümoukedima District. A brief program was conducted during the early hours of noon, where a combined total of 60 women turned up from both the Tsithrongse and Murise village, stated a press release by tEA
The program was moderated by Azino Vero, CEO of Mulasu Farmers Producer Company Limited, who presented an introduction on the conceptualization of tEA and the significance of the Uplifting Women Street Vendors Programme. It was then followed by an invocation by Lithrila Sangtam of Tsithrongse Baptist Church.
Tekhengutele Nuh, Project Associate of tEA spoke on the dire need for women to foray into the field of entrepreneurship in a world of governmental job craze. While, Nuh laid emphasis on learning digital mode of payments, the art of savings, and differentiating between the juxtapose of “Need” and “Want” to truly change frivolous spending habits.
Supongchiba, Community Mobilizer of tEA also took to the mic to educate the women on the diverse, convenient, and advantageous saving verticals of The Entrepreneurs Associates. He introduced the women to the various financial avenues available under the organization and its flexibility.
Ruth Yanthan, a Street Vendor began her keynote address by expressing her gratitude to tEA and narrated her life before and after her association with the Entrepreneurs Associates Thrift and Credit Cooperatives Federation Limited (EATACOL). Yanthan encouraged all the women present to be bold, to exult in their profession, develop saving habits, and see their future with The Entrepreneurs Associates. The program concluded with a vote of thanks and felicitation from the CEO of Adaire Grow Areca Producer Company Limited, Mhonlumi Ezung.
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According to the press release, the Uplifting Women Street Vendors Program is a flagship program of The Entrepreneurs Associates, launched in October 2017, to empower women involved in the network of marketing farm produce. The program is unique to tEA and one of a kind in the entire NER India. It engages with women street vendors, producers who also sell their yields, and aggregators who link rural products with the urban markets.
Till date, tEA has trained and worked with 7000 women street vendors in Nagaland, Manipur, and Assam with plans to branch out to other neighboring states in the upcoming days. Under the program, tEA has been providing training on financial & business management, skills training, health and legal services, mentorship and linkages to markets and Zero Interest Loans. tEA hopes that by 2024, 10,000 women street vendors will be impacted under the program.
