Bringing back the listening culture: 90.8 Hills FM

Kohima: 90.8 Hills FM strives to bring about a change of narrative, that perhaps with the community coming together, no dream is too crazy, no aspirations so high

BY | Thursday, 4 May, 2023
Representational image (PC: Chandan Chaurasia)

Written by Atuzo Peseyie, Assistant Director

90.8 Hills FM-The Voice of Change, is the first community radio station in Nagaland, established in 2022 and based in Dimapur. Educating, informing, promoting, and entertaining the community is at the heart of everything they do.

By producing and transmitting authentic, immersive, and educational programmes they intend to create a community of well-informed listeners while also building a link between the government and the people.

90.8 Hills FM is the first and only community radio ever in Dimapur. It is certain that the ‘Community First’ approach will bring a positive and visible transformation to the community. Contrary to general belief, listening is far more powerful than people think. Hills FM, therefore, wants to build well-aware and well-informed listeners. Join them as they use their voice to bring change.

On their airwaves, they will talk about authors and their books, have panel discussions on pressing local issues, and address the importance of women’s empowerment in today’s day and age. There is a section for storytelling where people from all walks of life bring their stories to share with them. If you are an animal person, they have a show for you where they talk about everything around animals. Mental health awareness, career guidance, local music, food recipes, and many, many more to choose from; select what interests you and tune in.

Hills FM makes sure that on their radio, there’s something for everyone.

Stories of people who are change-makers, trendsetters, and people Who have defied all odds to become who they are today continue to be harbingers of hope. The team brings in such people, listens to their stories, and hopes that the listeners will be motivated. As a community radio station, its primary focus is to provide a platform for individuals of all age groups and to amplify the voice of the marginalized.

90.8 Hills FM strives to bring about a change of narrative, that perhaps with the community coming together, no dream is too crazy, no aspirations so high. The Hills FM members believe that the community is where the first change has to come — the first spark for a global fire. It is only when the community progresses, the individual thrives. It is due to this very fact that Hills FM trust in the power of the community, and this is where you come in. You matter, your voice matters.

Follow them on social media to catch up if you missed any of their shows.

Hot day? Noisy traffic? Stressed? Pull up your window glass and turn on the AC. Gear up and tune your radio to 90.8 Hills FM. Get traffic updates, and listen to local music collections handpicked for you with love.

Do you want your voice to be heard? Your story told? Get in touch with them. No time to read newspapers? Worry not! Listen to the news on the go. Curious about your favorite musician or author? Catch up with creative artists and learn what makes them tick.

The first and only community radio ever in Nagaland!

Representational image (PC: Fringer Cat)

VISION

To be the voice of the people and highlight the current grievance of the society, promote local talents & businesses, disseminate important information, and inspire the community to build a brighter figure.

CORE VALUES

90.8 Hills FM’s mission is to bring about overall community empowerment and development.

Their core values

Hear: Community needs to hear in order to know and act.

Inform: Well-informed communities can discern what works best for them

Learn: Learning from communities and sharing it with the world.

Liaison: Platform to (a) Connect different stakeholders and (b) Promote local talents/produce

Society: Empower the society to bring about social change

BROADCAST FEATURES

They aspire to become their listeners’ first choice and one-stop medium for all information and entertainment. Top programmes on the airwaves:

  • Women empowerment
  • Mental Health Awareness
  • Disability talk
  • Book reviews
  • Government schemes awareness
  • Music Reviews
  • Local Music
  • Panel discussion
  • Stories by the fire

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